From SmartMoney, here's a fun article about the 10 Things the Super Bowl Won't Say. For the purposes of the quiz you will only be accountable for the first one, "Good luck getting a ticket." However, Texas Tech gets a mention on number 7 so read on if you'd like.
What is going on in the background that drives the ticket price this high? How does scarcity factor into this scenario? Is the price of a ticket somehow sending a signal to consumers?
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